Compare
Mailnaptic vs ActiveCampaign, side by side.
A plain comparison for people choosing between the two. We list what we could confirm on ActiveCampaign's own pages, say where each tool fits better and link every source.
Written by Mailnaptic, so read it with that in mind. Competitor details are as of 13 October 2026 and may have changed.
Overview
Who each tool is for
They overlap on email automation. They differ in scope.
Mailnaptic
An email marketing tool for small and mid-sized senders who want segmentation, automation, deliverability checks and consent records in one place. It sends email only, and paid plans are priced by contact count.
ActiveCampaign
Presents itself as marketing automation for any business, covering email, SMS and WhatsApp. Its home page cites more than 1,000 app integrations, and its pricing page lists CRM add-ons and landing pages.
Feature comparison
What each side includes
Only rows we could check on both sides. Numbers in brackets point to the sources at the end of this page.
Free plan
Mailnaptic: Yes. Up to 10,000 contacts and 10,000 emails a month.
ActiveCampaign: None listed on its pricing page [1].
How paid plans are priced
Mailnaptic: By contact count, from 1,000 to 200,000 contacts.
ActiveCampaign: Email plans billed annually. The amounts did not appear in the text we could read, so see their pricing page [1].
Automation limits
Mailnaptic: Starter has 3 automations of up to 5 steps. Growth has unlimited automations of up to 20 steps. Pro and Business have no step limit.
ActiveCampaign: Multi-step automation on all email plans. Starter allows 5 actions per automation. Plus, Pro and Enterprise list unlimited actions [1].
User seats
Mailnaptic: 1 on Free and Starter, 3 on Growth, 5 on Pro, 10 on Business.
ActiveCampaign: 1 on Starter, 1 on Plus, 3 on Pro, 5 on Enterprise [1].
Landing pages
Mailnaptic: Not offered. It has signup forms, popups and a public newsletter archive.
ActiveCampaign: Listed on Plus, Pro and Enterprise [1].
CRM and pipelines
Mailnaptic: No sales CRM. It keeps contacts, tags, segments and activity.
ActiveCampaign: Enhanced CRM and Pipelines are add-ons on Plus, Pro and Enterprise [1].
SMS and WhatsApp
Mailnaptic: No. Mailnaptic sends email only.
ActiveCampaign: An SMS add-on on Plus, Pro and Enterprise, plus separate WhatsApp plans [1].
API
Mailnaptic: REST API with scoped keys and signed webhooks, on Growth and above.
ActiveCampaign: A REST API (v3) using JSON [2]. The pricing page lists API and webhooks without a plan breakdown [1].
Mailnaptic details come from the live Pricing page and plan limits. Where an ActiveCampaign page did not state something, we say so instead of guessing.
Where Mailnaptic fits better
When Mailnaptic may suit you
These are differences we can point to. They are not claims about quality or deliverability results.
A Free plan and prices by contact count
The Free plan allows up to 10,000 contacts, and the Pricing page lists each paid plan's price at every contact size.
A narrower, email-only tool
Mailnaptic has no CRM, SMS or WhatsApp to set up, which can mean less to learn if email is all you send.
Consent and deliverability tools in the app
Signup forms store consent records with double opt-in on by default. The app also checks SPF, DKIM and DMARC, supports domain warm-up and checks blocklists.
Where ActiveCampaign fits better
When ActiveCampaign may suit you
Fair points in ActiveCampaign's favor, based on its own pages.
CRM and sales pipelines
ActiveCampaign lists CRM integrations on its email plans and Enhanced CRM and Pipelines as add-ons on Plus, Pro and Enterprise. Mailnaptic has no sales CRM.
SMS and WhatsApp alongside email
An SMS add-on and dedicated WhatsApp plans sit in the same product. Mailnaptic does not send SMS or WhatsApp messages.
Landing pages and more integrations
Landing pages are listed from the Plus plan, and the home page cites more than 1,000 app integrations.
Pricing
How the pricing approaches differ
We do not quote ActiveCampaign prices. Its pricing page showed no amounts in the text we could read.
Mailnaptic paid plans
Starter, Growth, Pro and Business are priced by contact count. The Pricing page lists the monthly price at each size from 1,000 to 200,000 contacts, with 15% off for yearly billing. Only active, subscribed contacts count.
Mailnaptic Free plan
Up to 10,000 contacts and 10,000 emails a month, 1 seat, 2 segments and 1 automation of up to 3 steps. No AI credits, contact import or export, or signup forms, and emails carry Mailnaptic branding.
ActiveCampaign plans
Starter, Plus, Pro and Enterprise email plans, separate WhatsApp plans, and add-ons such as SMS and CRM. Plans are shown as billed annually.
ActiveCampaign prices
Check both pricing pages for your own list size and the add-ons you need before you decide.
Moving over
Moving from ActiveCampaign
Contacts move by CSV. Automations, segments and templates are rebuilt.
Import your contacts
Export your contact list to a CSV file, following ActiveCampaign's help center, and import it into Mailnaptic. CSV import is on Starter and above. Import only people who agreed to hear from you.
Replace your forms
Create a signup form in Mailnaptic and embed it with one script, or use the WordPress shortcode or block. Forms are on Starter and above.
Connect by API
Sync contacts from other systems with the Mailnaptic REST API on Growth and above.
A CSV carries contacts only, so plan time to rebuild automations, segments and email templates.
Sources and date
Where the ActiveCampaign facts come from
Fetched on 13 October 2026. Competitor products change, so check activecampaign.com before you decide.
[1] Pricing and plans
[3] Home page
ActiveCampaign and other product names are trademarks of their owners. This page is not affiliated with or endorsed by them.
FAQ
Questions, answered
Is Mailnaptic a replacement for ActiveCampaign?
Only if you mainly need email campaigns and automations. If you use ActiveCampaign's CRM, SMS or WhatsApp, Mailnaptic does not replace those.
Can I move my contacts from ActiveCampaign?
Contacts can come over as a CSV file through Mailnaptic's CSV import, which is available from the Starter plan. Automations, segments and templates need to be rebuilt in Mailnaptic.
Does Mailnaptic have a free plan?
Yes. It allows up to 10,000 contacts and 10,000 emails a month, with 1 seat, 2 segments and 1 automation. It has no signup forms, contact import or export, or AI credits.
Does Mailnaptic have a CRM?
No. Mailnaptic keeps contact records, tags, segments and activity, but it has no sales pipeline.
How current is this comparison?
ActiveCampaign facts are as of 13 October 2026 and come from the pages listed under Sources and date. ActiveCampaign changes its plans and features, so check its site. If something here is out of date, tell us through the Contact page.
Try Mailnaptic on the Free plan
Start free, then compare the paid plans by your own contact count.
No card needed for the Free plan.