Compare
Mailnaptic vs Mailchimp, side by side.
A plain comparison for people choosing between the two. We list what we could confirm on Mailchimp's own pages, say where each tool fits better and link every source.
Written by Mailnaptic, so read it with that in mind. Competitor details are as of 13 October 2026 and may have changed.
Overview
Who each tool is for
Both send email campaigns. They differ in scope and in how they are priced.
Mailnaptic
An email marketing tool for small and mid-sized senders who want segmentation, automation, deliverability checks and consent records in one place. It sends email only, and paid plans are priced by contact count.
Mailchimp
Describes itself as email and SMS marketing with a low learning curve. Its site has pages for restaurants, nonprofits, ecommerce, small businesses and mid-market companies, and it lists SMS as a paid add-on in select countries.
Feature comparison
What each side includes
Only rows we could check on both sides. Numbers in brackets point to the sources at the end of this page.
Free plan
Mailnaptic: Yes. Up to 10,000 contacts and 10,000 emails a month.
Mailchimp: Yes. 250 contacts, 500 emails a month and 250 a day [1].
How paid plans are priced
Mailnaptic: By contact count, from 1,000 to 200,000 contacts.
Mailchimp: Tiered by contact count [1]. For prices, see their pricing page.
User seats
Mailnaptic: 1 on Free and Starter, 3 on Growth, 5 on Pro, 10 on Business.
Mailchimp: 1 on Free, 3 on Essentials, 5 on Standard, unlimited on Premium [1].
Signup forms
Mailnaptic: One inline form on Starter. Up to 5 forms with popups on Growth. Unlimited on Pro and Business.
Mailchimp: Popup forms on all four plans [1].
Email A/B tests
Mailnaptic: Yes. Subject and content tests on Growth and above.
Mailchimp: Yes. One variable (subject, from name, content or send time) and up to 3 variations. Multivariate tests need Standard or higher [3].
Contact import
Mailnaptic: CSV import and export on Starter and above, not on Free.
Mailchimp: CSV or TXT upload, copy and paste, and imports from connected apps [2].
API and webhooks
Mailnaptic: Yes, on Growth and above.
Mailchimp: A Marketing API and webhooks exist. The page does not say which plans include them [4].
SMS
Mailnaptic: No. Mailnaptic sends email only.
Mailchimp: Paid add-on in select countries [5].
Mailnaptic details come from the live Pricing page and plan limits. Where a Mailchimp page did not state something, we say so instead of guessing.
Where Mailnaptic fits better
When Mailnaptic may suit you
These are differences we can point to. They are not claims about quality or deliverability results.
More room on the Free plan
The Free plan allows up to 10,000 contacts, while Mailchimp's Free plan lists 250. Mailnaptic's Free plan has no contact import, signup forms or AI credits, so check that it covers what you need.
Consent kept with each signup
Signup forms store the consent source, text version, IP address and time, and double opt-in is on by default.
Open tracking that shows automatic opens
Opens are labeled human, Apple Mail Privacy Protection, Gmail proxy or security scanner, so you can see how many opens were automatic.
Where Mailchimp fits better
When Mailchimp may suit you
Fair points in Mailchimp's favor, based on its own pages.
SMS in the same account
Mailchimp offers SMS as a paid add-on in select countries and requires approval. Mailnaptic does not send SMS.
More seats and support options
Premium lists unlimited users, phone and priority support and onboarding sessions with a specialist. Standard and Essentials list 24/7 email and chat support. Mailnaptic's largest plan has 10 seats.
More ways to import
Besides CSV and copy and paste, Mailchimp lists imports from six connected apps, including Zapier, Salesforce, WooCommerce and Shopify.
Pricing
How the pricing approaches differ
We do not quote Mailchimp prices. The pricing page text we could read showed partial and promotional numbers without a clear currency.
Mailnaptic paid plans
Starter, Growth, Pro and Business are priced by contact count. The Pricing page lists the monthly price at each size from 1,000 to 200,000 contacts, with 15% off for yearly billing. Only active, subscribed contacts count.
Mailnaptic Free plan
Up to 10,000 contacts and 10,000 emails a month, 1 seat, 2 segments and 1 automation of up to 3 steps. No AI credits, contact import or export, or signup forms, and emails carry Mailnaptic branding.
Mailchimp plans
Free, Essentials, Standard and Premium, tiered by contact count. Send limits and features differ by plan.
Mailchimp prices
Check both pricing pages for your own list size before you decide.
Moving over
Moving from Mailchimp
Contacts move by CSV. Segments, automations and templates are rebuilt.
Import your contacts
Export your audience from Mailchimp to a CSV file, following Mailchimp's help center, and import it into Mailnaptic. CSV import is on Starter and above. Import only people who agreed to hear from you.
Replace your forms
Create a signup form in Mailnaptic and embed it with one script, or use the WordPress shortcode or block. Forms are on Starter and above.
Connect by API
Sync contacts from other systems with the Mailnaptic REST API on Growth and above.
A CSV carries contacts only, so plan time to rebuild segments, automations and email templates.
Sources and date
Where the Mailchimp facts come from
Fetched on 13 October 2026. Competitor products change, so check mailchimp.com before you decide.
[1] Pricing and plans
[2] Importing contacts
mailchimp.com/help/import-contacts-mailchimp/ (as of 13 October 2026)
[3] About A/B testing
mailchimp.com/help/about-ab-testing-campaigns/ (as of 13 October 2026)
[4] Marketing API
[5] Home page
Mailchimp and other product names are trademarks of their owners. This page is not affiliated with or endorsed by them.
FAQ
Questions, answered
Is Mailnaptic a replacement for Mailchimp?
It can be if you mostly send email and the table above covers what you use. If you rely on SMS, app imports or features not listed here, check that Mailnaptic covers them first.
Can I move my contacts from Mailchimp?
Yes. Export your audience from Mailchimp to a CSV file and import it with Mailnaptic's CSV import, which is available from the Starter plan. Only contacts transfer this way, so rebuild segments, automations and templates in Mailnaptic.
Does Mailnaptic have a free plan?
Yes. It allows up to 10,000 contacts and 10,000 emails a month, with 1 seat, 2 segments and 1 automation. It has no signup forms, contact import or export, or AI credits.
Does Mailnaptic send SMS?
No. Mailnaptic sends email only.
How current is this comparison?
Mailchimp facts are as of 13 October 2026 and come from the pages listed under Sources and date. Mailchimp changes its plans and features, so check its site. If something here is out of date, tell us through the Contact page.
Try Mailnaptic on the Free plan
Start free, then compare the paid plans by your own contact count.
No card needed for the Free plan.